Friday, March 2, 2012

Global Mobile Communications Industry | Java Developer Magazine

NEW YORK, March 1, 2012 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue:

Global Mobile Communications Industry

http://www.reportlinker.com/p0788333/Global-Mobile-Communications-Indust...

The global outlook series on the Mobile Communications Industry provides a collection of statistical anecdotes, market briefs, and concise summaries of research findings. Illustrated with 40 fact-rich market data tables, the report offers a rudimentary overview of the industry, and highlights latest trends and demand drivers. Regional markets briefly abstracted and covered include United States, Canada, Europe (Austria, Germany, Italy, Russia, Spain, the UK, and Finland), Asia-Pacific (Japan, Australia, China, India, Sri Lanka, Indonesia, South Korea, Taiwan, Vietnam, and Rest of Asia-Pacific) Latin America and Rest of World. The report offers a compilation of recent mergers, acquisitions, and strategic corporate developments. Also included is an indexed, easy-to-refer, fact-finder directory listing the addresses, and contact details of 375 companies worldwide.

1. GLOBAL MARKET OVERVIEW 1

Mobile Communications Sector - A Prelude 1

Table 1: Mobile Cellular Subscriptions Per 100 Inhabitants

for the Year 2011: Percentage Market Penetration Breakdown by

Geographic Region/Country 2

Market Snapshots 2

Emerging Markets - Hotspots for Growth 3

Public Safety - A Business Case for Mobile Communications 3

Factors Hampering the Market Progress 4

Industry Participants 4

Mobile Subscription Services 4

Global Mobile Subscribers 5

Table 2: Global Wireless Subscriptions (2010): Percentage

share Breakdown by Technology type 5

3G Boosts Mobile Service Subscriptions and Revenue 5

Enterprise Mobility - Business Case for Mobile Communications 6

Table 3: Worldwide Worker Population (2008 & 2011):

Breakdown of Number of Workers (in Millions) by Nature of

Work - Mobile & Non Mobile 6

Table 4: Worldwide Mobile Worker Population (2008 & 2011):

Breakdown of Number of Mobile Workers (in Millions) by

Nature of Work - Mobile Office, Mobile Non-Office, Mobile

Home Based 7

Table 5: Worldwide Mobile Workforce (2011): Percentage Share

Breakdown of Number of Mobile Workers by Region 7

Mobile Handset Market 7

Market Overview 7

Advancements in Mobile Devices Brings Improved Usage Experience 8

Table 6: World Market for Mobile Handsets by Geographic

Region - US, Canada, Europe, Asia-Pacific, Latin America and

Rest of World Markets - Independently Analyzed with Annual

Volume Sales in Million Units for Years 2010 through 2015 8

Table 7: World 5-Year Perspective for Mobile Handsets by

Geographic Region - Percentage Breakdown of Annual Sales

Volume for the United States, Canada, Europe, Asia-Pacific,

Latin America, and Rest of World Markets for the Years 2011

& 2015 9

Table 8: World Market for Mobile Handsets by Technology

Generation - Percentage Breakdown of Annual Sales Volume for

2G, 2.5G, 3G, 3.5G, and 3.9G Enabled Handset Markets for the

Years 2008, 2011 & 2014 10

Table 9: Global Market for Mobile Handsets (2010):

Percentage Share Breakdown of Volume Shipments by Leading

Players 10

GSM Handsets (2G) 10

Table 10: World Market for GSM Handsets by Region (2010) -

Percentage Share Breakdown of Volume Sales by Region 11

CDMA Handsets 11

Table 11: World Market for CDMA Handsets by Region (2010) -

Percentage Share Breakdown of Volume Sales by Region 11

3G Handsets 11

Table 12: World Market for 3G/3.5G Enabled Handsets (2011) -

Percentage Share Breakdown of Volume Sales by Region 12

Emergence Of Mobile Broadband and HSPA Boosts 3G Device Uptake 12

Smartphones - Communicating the 'Smart Way' 12

'Versatility': The Hallmark of Smartphones 13

Smartphones Skirt Recessionary Pressures 14

The World Beyond Recession 14

Emerging Markets to Turbo Charge Future Growth in the Market 15

The Never Ending Saga of Technology Developments to Drive

Future Prospects for Smartphones 15

Purchase Factors for Smartphones 16

Table 13: Worldwide Market for Smartphones (2009 & 2011):

Percentage Market Share Breakdown of Unit Shipments by

Operating Systems 16

Mobile Messaging Services 17

Overview 17

Mobile Messaging Services: A Carrier's Top Revenue

Generating Avenue 17

Table 14: Global MMS Market (2008-2011): Yearly Breakdown of

Number of Users (in Millions) 18

SMS: A Dominant Mobile Messaging Format 18

MMS & Mobile Email Growing in Popularity 19

Maximization of Revenues From MMS: "Talking Profits" 19

Premium SMS: The New Money Spinner 20

Wireless Instant Messaging 20

Mobile Internet 21

Steady Portable Internet Type Technologies 21

Competition 21

Mixture of Mobile and Wireless Internet Technologies 21

Broadband Development 21

Table 15: Mobile Broadband Subscriptions Per 100 Inhabitants

for the Year 2011: Percentage Market Penetration Breakdown

by Geographic Region/Country 22

Mobile Phone Broadband Services Will Continue to Steam Ahead 23

Mobile Internet Technology Revolutionizes Mobile Phones into

Mainstream Offerings 23

Mobile Content 23

Mobile Content Services: Current Scenario 23

Mobile Media Gains Viewership 24

Social Media Fast Gaining Popularity 24

Mobile Games 25

Mobile Games Will Enjoy Healthy Growth 25

3G Mobile Communications Offer a Business Case for Mobile

Gaming 25

Women: Major Revenue Spinners in the Mobile Games Market 26

Market Growth 26

Growing Popularity 26

Need For Exploring Techniques 26

Java Technology - A Development Platform 27

Rising Cost 27

Control 27

Mobile Advertising\Marketing 27

M-Commerce 27

2. TECHNOLOGY/SERVICE OVERVIEW 29

History of Mobile Technology 29

The Evolution of Wireless Communications Technology 29

Overview of Modern Mobile Communications 29

Generations of Mobile Technology 30

First generation 30

Second generation (2G) 31

2.5G 31

Third generation (3G) 31

Fourth Generation (4G) 31

Technological Outlook 31

Advantages of 4G network 32

Mobile Phone Networks 32

Nature and Performance of Different Technologies 32

CDMA 32

W-CDMA 33

FDMA 33

TDMA 33

Global System for Mobile Communication (GSM) 34

GPRS 35

EDGE 35

IPv6 36

3. MERGERS & ACQUISITIONS 37

4. STRATEGIC CORPORATE DEVELOPMENTS 56

5. PRODUCT/SERVICE LAUNCHES 65

A REGIONAL MARKET PERSPECTIVE 93

1. UNITED STATES 93

Overview 93

Evolution of Network Standards 93

Mobile Phones to Prevail Over Desktop Phones in US Enterprises 93

Handset Market - An Overview 94

Table 16: US Mobile Phones Market (2011): Percentage Share

Breakdown of OEM Installed Base by Company 94

Table 17: US Smart Phones Market (2011): Percentage Share

Breakdown of Number of Smartphone Users by Age Group 94

Mobile Content - Growth Potential of the Auxiliary Market 94

What is it? 94

How to Capitalize? 95

Mobile Messaging - A Primer 95

Table 18: US Mobile Phone Market (2011): List of Most

Frequently Accessed Mobile Features Ranked According to

Percentage Number of Mobile Users Using Respective Features 96

Photo Messaging Gaining Grounds 96

2. CANADA 97

Burgeoning Wireless Telecom Industry to Drive Economic Growth 97

Market Snapshots 97

3. EUROPE 99

Mobile Communications Market at a Glance 99

Mobile Communications Market Back on Growth Track Post Recession 99

R&D Strategies 100

Interoperability 100

Technical Challenges in Content 100

Spectrum Policies 101

Secure and Trusted Environment 101

M-Payments 101

Barriers to Rollout of Networks 102

2.5G OR 3G Wireless Communication Services 102

Wireless Handset Shipments 102

Smartphones - Growing in Prominence 102

Table 19: EU Smart Phones Market (2011): Percentage Share

Breakdown of Number of Smartphone Users by Age Group 103

GSM - Universal Presence 103

Rising Penetration of 3G 103

Europe - Leading the Front in Mobile Messaging 103

SMS Revenues Set to Level Off Gradually 104

Table 20: European Mobile Phone Market (2011): List of Most

Frequently Accessed Mobile Features Ranked According to

Percentage Number of Mobile Users Using Respective

Capabilities 104

Table 21: European Mobile Messaging Market (2011):

Percentage Breakdown of SMS Messages Sent - Ranked by

Application (P2P and A2P) 105

Table 22: European Mobile Messaging Market (2011):

Percentage Breakdown of MMS Messages Sent - Ranked by

Application (P2P and A2P) 105

Value-Added Services & Content Provide Opportunities for

Mobile Content Providers 105

GPRS Springboard for 3G Networks 105

3a. AUSTRIA 106

3b. GERMANY 107

Mobile Messaging Services - An Overview 107

Wireless Handsets Market 107

3c. ITALY 108

Universal Mobile Telecommunications Service (UMTS) 108

3d. RUSSIA 109

Market Overview 109

Russian Mobile Market Soars 109

Mobile Messaging Services - An Overview 109

3e. SPAIN 110

Mobile Phone Market - An Overview 110

Mobile Messaging Services 110

3f. UNITED KINGDOM 111

Mobile Phone Market - An Overview 111

Mobile Data Traffic Grows in Volume 111

Table 23: Mobile Data Traffic in UK (2012 E): Percentage

Share Breakdown of Volume by Service Type 111

Table 24: Mobile Data Traffic in UK (2012 E): Percentage

Share Breakdown of Volume by Device Type 111

Mobile Internet Audience Soars in the UK 112

Mobile Messaging Services 112

3g. FINLAND 113

Key Statistics 113

Table 25: Finnish Mobile Communications Market: Breakdown of

Mobile Internet Users as a Percentage of Total Mobile Users

for Years 2004-2008 113

Table 26: Finnish Mobile Content Market (2010): Percentage

Share Breakdown of Revenue by Content Type 113

Table 27: Finnish Mobile Handset Market (2010): Percentage

Market Share Penetration by Leading Mobile Handset Types 114

4. ASIA-PACIFIC 115

Overview 115

Handset Market 115

Significant Market Potential 115

Smartphones to Dominate Mobile Phone Sales in Asia-Pacific 116

Mobile Phone Application Downloads 116

Android Application Downloads to Bite the Apple Pie 117

Consumers BIG on Applications, Tight on Pocket 117

Overview of Mobile Data Applications 118

ARPUs To Decline in Mature Mobile Messaging Market 118

Asia-Pacific Rules Worldwide Multimedia Messaging Market 118

Table 28: Mobile Messaging Market in Asia-Pacific (2011):

Percentage Breakdown of MMS Messages Sent - By Application

(P2P and C2P) 118

4a. JAPAN 119

Overview 119

Table 29: Japanese Mobile Phone Market (2011): List of Most

Frequently Accessed Mobile Features Ranked According to

Percentage Number of Mobile Users Using Respective

Capabilities 119

Japan - The Pioneer in 3G 119

Factors Contributing to Rapid Penetration of Cellular Services 120

Deregulation of the COAM (Customer Owned and Maintained) System 120

Increased Marketing of Cellular Phones and Services 120

Cellular Phone Agreements 120

Personal Handy-Phone System (PHS) 121

Table 30: Japanese Wireless Market (2010): Percentage Share

Breakdown of Number of Subscribers by Company 121

Regulatory Environment 121

Role of Ministry of Posts & Telecommunications (MPT) 121

Definition of Type-I and Type-II Carriers 122

Type-I Carriers 122

Type-II Carriers 122

Certification of Equipment 122

4b. AUSTRALIA 123

Australian Mobile Phone Market Booms 123

Multiple Services and Devices Propels Mobile Communications

Market 123

4c. CHINA 125

Mobile Telecommunications Market Overview 125

Table 31: Chinese Telecommunications Market (2010):

Percentage Share Breakdown of Revenue by Business Type 125

Roll Out of 3G Spectrum 125

China Introduces 4G Standard 125

Penetration in the Mobile Phone Market 126

Analysis of Mobile Handset Market by Technology 126

Table 32: Chinese Mobile Handset Market: Percentage Share

Breakdown of Unit Sales by Handset Technology for Years 2007

& 2010 126

Value Added Services 127

Mobile Messaging Services 127

China Dominates the Asia-Pacific MMS Market 127

Chinese Mobile Operators Takes Strides to Uplift SMS Market 127

4d. INDIA 128

Preface 128

One of the Fastest Growing Mobile Market 128

Market Overview 128

Mobile Devices Sales to Record Steady Growth 129

Table 33: Indian Broadband Market (2011): Percentage Share

Breakdown of Number of Subscribers by Technology 130

Rural Markets Hold the Key to Growth 130

GSM Dominates 130

Competitive Scenario 130

Services 130

Table 34: Indian Wireless Communications Market (2011):

Percentage Share Breakdown of Number of Subscribers by

Leading Service Providers 131

Handsets 131

Table 35: Indian Telecom Handsets Market (2010): Percentage

Share Breakdown of Number of Phones by Type - Wireline or

Wireless Phones 131

Smartphones 131

Growing Prominence of Enterprise Mobility Drives Demand for

Mobile Solutions 132

Indian Market for Mobile Value Added Services 132

4e. SRI LANKA 133

Sri Lankan Mobile Sector to Sustain Solid Growth 133

4f. INDONESIA 133

Cellular Communications 133

Table 36: Growing Popularity of Mobile Internet in Indonesia

(2008 & 2011): Percentage Share Breakdown of Number of

Internet Subscription by Type of Connectivity 133

4g. SOUTH KOREA 134

Overview 134

Table 37: Korean Mobile Communications Market (2011):

Percentage Share Breakdown of Revenue by Segment - Voice &

Data 134

4h. TAIWAN 135

4i. VIETNAM 135

Mobile Market in Vietnam Soars 135

4j. REST OF ASIA-PACIFIC 136

Overview of Pakistan's Mobile Market 136

Bangladesh - A Lucrative Market for Mobile Services 136

Malaysia 136

Table 38: Malaysian Mobile Broadband Market: Breakdown of

Percentage Household Penetration for Year 2008-2010 136

5. LATIN AMERICA 137

Mobile Communication Services - An Overview 137

GSM Technology Develops at the Expense of CDMA 137

Mobile Market to Expand (Haiti) 137

Mobile Messaging Services 137

Brazil - Key Statistics 138

Table 39: Brazilian Mobile Services Market (2010): Percentage

Share Breakdown of Number of Subscribers by Technology Type 138

Table 40: Brazilian Mobile Services Market (2010): Percentage

Share Breakdown of Number of Subscribers by Leading Mobile

Operators 138

6. REST OF WORLD 139

Overview 139

Africa 139

Nigeria Endorses CDMA2000 Technology Application 139

South Africa 140

Growth Prospects 140

Growth Deterrents 141

The Middle East - Emerging Market 141

Surge in UAE's Mobile Handset Sales to Continue 141

Mobile Messaging Services 142

GLOBAL DIRECTORY

To order this report:

Wireless Technology Industry: Global Mobile Communications Industry

More ?Market Research Report

Check our ?Industry Analysis and Insights

CONTACT:
Nicolas Bombourg
Reportlinker
Email: nbo@reportlinker.com
US: (805)652-2626
Intl: +1 805-652-2626

SOURCE Reportlinker

Source: http://java.ulitzer.com/node/2187510

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Thursday, March 1, 2012

Video: Santorum goes after minor votes

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Source: http://www.msnbc.msn.com/id/3036697/vp/46566906#46566906

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Four more NHL teams release official apps

Buffalo

The Anaheim Ducks, Boston Bruins, Buffalo Sabres and Dallas Stars have finally released Android apps. Official apps for NHL teams have been slow to come. Some have had them for a while, but since they're not all developed by the same company, their releases will be staggered. These four teams are developed by the same company, so the apps follow a consistent layout. Once you open the app, the home menu will display the most recent media produced by the specific NHL team. Clicking on the Menu button at the bottom will bring up a variety of options:

  • Live In-Game
  • Media
  • Player Info
  • Standings & Scores
  • Link to team-specific arena information
  • Schedule
  • Tickets
  • Promotions
  • Fan Zone
  • More (whch includes About, Preferences, Feedback, and FAQ)

In addition to the recently released apps, please find links to the other official NHL apps after the break. Enjoy puck nuts!

read more



Source: http://feedproxy.google.com/~r/androidcentral/~3/8PQKvsSmSNo/story01.htm

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Should Your Business Outsource Its Pay Per Click? | Transformation ...

Google has created a great product that businesses all over the world use every day to sell their products, services, and enhance their brand recognition. No matter what industry you are in, Google AdWords is a great channel to advertise your products to people all over the US that are searching for you every day.

ZZ1C3B3E14.jpgThe question that most businesses struggle with is whether they should try and manage their AdWords account within their own company or hire a online marketing agency to manage it for them. Over the years we have seen many different examples of each situation. There are benefits and drawbacks to each method. For today?s blog post, we will compare outsourcing your PPC versus managing it within your own company. Let?s jump in!

Disclaimer ? We obviously consider outsourcing your paid search marketing to be the best situation in most cases, but we have written a fair blog post with pros and cons from both sides.

Benefits of Outsourcing Your PPC

1. Learning Curve ? Marketing agencies make it their business to stay up-to-date on the latest marketing tactics. That?s why we read blogs, attend conferences, watch webcasts, and blog about it each week. We use that knowledge to create better campaigns for our clients. Make sure your agency has the knowledge to back up the fee they are charging for PPC management.
2. Experience ? An online marketing agency will have much more experience and will be able to build and launch your campaign much more efficiently due to their prior experiences in the industry. There are great resources to help businesses better understand the AdWords market, but an agency will be able to skip the research phase and get straight to the implementation.
3. Dedicated ? Each and every person in your company has a critical role in the life of your business. When you hire an outside agency to manage your PPC, it ensures that your man hours are not compromised between different priorities. On the other hand, make sure you have a dedicated support team from the outsourced agent. Don?t let an agency keep you from talking directly to the people that manage your campaigns.

Benefits of Managing PPC In-House

1. Industry Knowledge ? No one knows your business like you. For that reason, no one will be able to brainstorm topics and keywords like someone close to your products or services. There is a balance between the learning curve of your business and the learning curve of PPC management. The reason we consider outsourcing to be a better situation is because it is easier to transfer the basics of your industry than it is to transfer intimate knowledge of the PPC industry and its tactics.
2. Costs Less ? In black and white, keeping your PPC in-house will save you money? But nothing is truly black and white. There is a lot of grey in this topic. You may save money in the short term, but over time your campaign and overhead paid to your employees will cost just as much money. Not to mention the opportunity costs of a poorly optimized campaign.
3. Funding Percentage ? If your business has $5,000 dollars to spend on pay per click and you manage that campaign within your own company then 100% of those funds will be dedicated to getting new customers. However, if you hire an outside source to manage your campaign a percentage of that money will go to paying for those services rather than actually paying for PPC.

There are several sides of the argument for this topic. While we have tried to be fair on both sides, we want to hear what you have to say. Leave us a comment and tell us what you think is the best solution to managing a PPC campaign.

Tags: ad, adwords, blog, click, google, marketing, online marketing, outsource, paid search, pay, per, PPC, transformation, word

Source: http://transformationmarketing.com/blog/should-your-business-outsource-its-pay-per-click/

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Source: http://bond17.typepad.com/blog/2012/03/should-your-business-outsource-its-pay-per-click-transformation.html

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